Seriously, we want you to succeed without struggle.
We love watching you succeed more than we love binge watching Love Island, which is a lot #confession.
We’ve been where you are today... we launched (and still run) two successful social media freelance businesses and joined forces to help you do the same.
‘Cos here’s the truth...
You deserve more than a hobby-job that fits in around the kids. You deserve a business that pays you well, treats you like a rock star aaaaand gets you to the school gates on time... that starts with nailing your pricing.
So let's get started!
📌 Bookmark this page!
Lesson one
MEET YOUR MENTORS
and we actually give a shit!
Hi, we’re The Two Lauras
base rates calculator
Lesson two
1:1 offers calculator
on this page...
start here...
figure out your base rates:
The fastest way to hit your income goals is to make sure you NEVER charge below the baseline number needed to cover all your outgoings. Use our calculator to work out the minimum you need to charge each client to hit your income goals.
Simply add your monthly income goal, the revenue you already have coming in, your expenses and tax rate and then add how many more clients you could take on. The calculator will tell you the MINIMUM you should charge to hit your goals.
A quick note regarding profit: it's crucial that you build profit into your prices to ensure you have money in your business to cover all eventualities. A broken laptop, a lost client, a pandemic... all of these can be navigated far easier if you have money in your business bank account. So when you're setting your prices don't just allow for a salary and expenses. Ensure you've also included tax and profit too.
Remember that this is not the price you should charge, this is your minimum rate to start making a profit.
What you charge will depend on the client, their objectives and the service you're delivering.
Now watch this...
1:1 Offers calculator
Adding 1:1 offers such as audits, strategies and power hours allowed us to increase our income throughout the year and generate additional revenue whenever we needed to.
Use the calculator to see your earning potential simply add the amount you hope to charge and the number you hope to deliver per month to see your projected income.
(We've added the 3 most common services but you can apply this to any 1:1 offers)
Copyright The Hub For Social Media Managers Ltd T/A The Two Lauras 2024. All rights reserved. This is copyrighted and cannot be shared, redistributed or repurposed without written consent from Laura Moore or Laura Davis
PRO TIP: Play about with the numbers to figure out how you could hit your income goal.
NB. These numbers are based on income only and do not take into account your expenses or taxes.
21 services you could offer
So, we've put together an in-depth e-book, packed with 21 offers other freelance social media managers are making good money from!
We're sharing:
- What each entails, who it's perfect for and the benefits to prospective clients.
- Price ranges we've seen them selling them for.
- Tech needs to sell and deliver each one
- Tips for selling and delivering each.
- How you can add additional value (and increase the price) on each.
